Sverige Kronan

Project Overview

Web design for Sverige Kronan, a multifaceted online gaming and betting platform. A vibrant, dark-blue theme and high-contrast gold elements frame a broad selection of casino games, live dealer options, and a detailed sportsbook.

Sverige Kronan
Web Design
2013
Created
9
Pages
Desktop / Mobile
Platform

The Brief

An online gambling operator needed a digital platform for a broad gaming portfolio: video slots, live casino tables, sports betting, and poker. The interface had to handle dense information—including live odds, progressive jackpots, and a large game library—without sacrificing easy navigation or user trust.

The Approach

A deep blue background with subtle Viking silhouettes makes colorful game thumbnails and bright yellow navigation stand out. Modular layouts organize the content, with top navigation for Start, Sports, Casino, Live Casino, and Promotions. A persistent right-hand sidebar tracks progressive jackpots and keeps the excitement visible throughout the site.

The Outcome

Visitors are greeted with energetic promotional graphics and clear routes into the platform's gaming areas. Visible Live Chat support, Visa and Neteller payment options, and responsible gaming links in the footer help make the experience feel accessible and trustworthy.

About Project

Sverige Kronan is an online casino and sportsbook that brings a broad range of gambling experiences into one interface. A strict tabbed structure keeps the extensive content organized. The Casino section filters hundreds of games into a clean, scrollable grid.

A rich blue and gold palette centers on the brand's crown logo, while individual areas are tailored to their purpose. The Live Casino page uses dramatic, spotlight-style imagery to introduce Roulette, Blackjack, and Baccarat dealers. The Promotions page presents offers in readable blocks, including a “$200 First Deposit Bonus!” and “100% Live Casino Welcome Bonus!”, with pop-up overlays for immediate engagement.

The design is based on a template by MaxCreate to support straightforward integration. The Sports page organizes dense live odds for leagues including Football, Baseball, and Basketball, with a bet slip on the right. Registration uses a clear two-column Sign Up form for Account Details and Personal Details, keeping the process approachable. The result brings high-energy casino visuals together with the structural needs of a modern betting platform.

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